National Savings Institute undertakes National Level Publicity of National Savings Schemes by issuing advertisement in Print Media, range of Radio and TV spots through Directorate of Advertising and Visual Publicity (DAVP) from time to time.

The advertisements issued create awareness about the importance of savings and convey the benefits available under National Savings Schemes to the small savers.

The advertisements are also issued to publicise changes which are brought in the scheme provisions and operating procedure for the benefit of small savers.